January 13, 2017
Say ‘aloha’ to the latest hair care line.
www.nlcamerican.org
Vogue International, the team behind the award-winning OGX hair care line and inspired by the islands of Hawaii, debuted the next big wave in hair care at Ludlow Studios in NYC. Introducing Maui Moisture, a refreshing and reparative hair care line developed with exotic botanicals and plant essences found on the tropical islands.
This new collection, sold at Ulta, comprised of handcrafted shampoos, conditioners and hair treatments, is the first in the marketplace to use pure aloe juice as the first ingredient, replacing deionized, chemically treated water, and infuse all formulas with pure coconut water, said the company. Using aloe juice as its base, each Maui Moisture product is super rich in minerals, electrolytes and vitamins. The result is a deeply nourishing and restorative hair treatment from root to tip for hair that’s soft, shiny, healthy and strong.
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